PMB Social Media Management

Client Overview:

• Client: Patisserie Marie Beliard

• Industry: Bakery

• Size: Medium Business

• Target Audience: 

  • Everyone 

  • People who want baked goods, cakes

  • People who want a treat for lunch

 

The Challenge:

A well-known bakery wanted to increase sales of their different products.

 

The Process:

Working closely with the management and a photographer, we built a bank of images to use for our various campaigns.

 

The Solution:

• Determine what products to push for each campaign.

• Determine a calendar to plan for each campaign.

• Created engaging social media posts.

 

Implementation:

• Design Posts and Videos to showcase products.

• Keep the branding consistent in every campaign.

• Figuring out a schedule for posting and adapting to Instagram's algorithm

 

Results:

• Increase in sales and having sold-out weekends

• Increased followers by almost 40% in 6 months

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